Student of Life
On December 2, 2009 you may have noticed that Google introduced a new twist to their classic search page. This twist is what’s called a fade-in effect. Google understands that people come to their site to perform a search. As such, they are eliminating as many distractions as possible. The new design reflects that by [...]
Who won the Kentucky Derby?
After the huge upset at yesterday’s Kentucky Derby I decided to check in on the major search engines to see how well each one handles the question “who won the Kentucky derby.” My list of search engines included Google, Yahoo, MSN/Live, and Ask.com. All of these searches were performed the [...]
Google has formally announced one-line sitelinks. You may have noticed sitelinks in the past. Sitelinks are the links that show up underneath the first search result and which lead to specific pages deeper within your site. Sitelinks enable users to jump directly to important parts of a site, which is often useful for large, complex [...]
What is SEO?
Search Engine Optimization (SEO) is the process of optimizing one’s website to rank better in the organic listings of the SERPs.
SEO Starter Guide
Google’s PDF titled “Search Engine Optimization Starter Guide” includes basic tips for making sites more accessible to search engines. This 22 page document focuses on a variety of topics ranging from [...]